Retail investment platform Robinhood Inc. (NASDAQ:HOOD) is diving into the world of event-driven trading, now offering its users the chance to speculate on the outcome of the upcoming Super Bowl.
What Happened: Starting this week, Robinhood clients throughout the United States can access contracts through the Kalshi exchange, allowing them to place trades on which team will take home the championship trophy.
This move indicates a broader strategy by Robinhood to incorporate real-world events into its trading options, expanding beyond traditional stocks and crypto.
The company has publicly stated that it sees an opportunity to cater to the growing overlap between investor interest, news, sports and entertainment, Bloomberg reported.
This foray into sports event contracts mirrors similar offerings …
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